Blog
Plain notes on automation, software, and small-business tech decisions.
Multi-Party Approvals: The New Workspace Tool That Prevents One Hacked Account from Ruining Your Business
If one employee gets phished, they can wipe everything. Google Workspace's multi-party approvals feature requires a second admin to sign off on catastrophic changes. Here's what it protects and how to turn it on.
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The 'We'll Handle Your SEO' Cold Email is Almost Always a Scam
Got an email promising first-page Google rankings? Google itself says to be wary. Here's how to tell if an SEO pitch is legit (spoiler: most aren't).
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The 2025 Scam Recap: Why ‘Guaranteed Growth’ is This Year’s Red Flag
Anyone promising ‘guaranteed results’ in marketing doesn’t understand how marketing works. Here’s why that phrase became 2025’s biggest red flag.
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Claude Sonnet 4.5 is Anthropic's Best Model Yet - My Testing vs. GPT-5
After two weeks with Claude Sonnet 4.5, here's my honest scorecard against GPT-5. Spoiler: Claude is still my daily driver, but both have their moments.
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The Relentless Local Customer: Why 2025 Commerce in SLO is Shifting Toward 'Hyper-Specific' Demands
People don't want 'a contractor' anymore. They want 'a contractor who specializes in mid-century modern restoration in Cayucos.' Here's how Central Coast businesses can adapt to increasingly specific customer demands.
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How I Audit a Small Business Website in 30 Minutes (Free Checklist)
The same 6-point website audit I run for every client. Check mobile, speed, SSL, contact info, analytics, and broken links. Takes 30 minutes. No tools required.
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GPT-5 Just Launched – Here's What 'Unified AI' Actually Means
OpenAI's GPT-5 is here with a 'unified model' that picks the right AI for you automatically. The benchmarks are impressive. The reality? A little more complicated.
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Two-Factor Authentication Isn't Optional Anymore – Here's How to Set It Up Everywhere
MFA makes you 99% less likely to get hacked. Yet 65% of small businesses don't use it. Here's the 20-minute setup that protects your Google account, bank, social media, and website admin panel.
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The Vishing Surge: Why Your 'Bank Manager' on the Phone Might Be a $0 AI Voice Clone
Voice phishing attacks jumped 442% in 2024, powered by free AI tools that can clone your boss's voice with 3 seconds of audio. Here's how to spot the scam before you wire your savings to a stranger.
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How to Back Up Your Computer Files (My Exact $12/Month Setup)
Here's exactly what I use to back up client websites and my own data. It costs $12/month and could save you thousands in lost data.
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